I have already done the entrepreneurial journey a few times and have advised or rode shotgun with dozens of other startups. So, I have seen some patterns and am going to be sure that I adhere to these tenets in the next go around….
- Your customer IS your business
- Know who you are: stick to your vision and values
- Get the right people on the bus
- Build it and they will come…NOT
- Cash is king, so bootstrap every step of the way
- Set goals and measure them
- Nourish your mind, body and spirit
- Make time for relationships, pay it forward
In the upcoming weeks, we’ll be exploring each of these. Meanwhile, if you are interested in the perspective of some entrepreneurs way more successful than me, here are two:
Seth Godin’s Top Ten Things Every Fast Company Entrepreneur Needs To Know, wisdom from the marketing guru, as reported in Fast Company
Top 12 Tips for Small Business Owners from Barbara Corcoran, the real estate mogul, featured on Shark Tank